Our comprehensive bachelor's degree program is led by expert faculty and covers digital marketing, consumer engagement, UX and design.
Program Details
B.S. in Digital Design Technology Overview
Gain the skills needed to launch your career in the digital design industry. This program gives you the opportunity to earn two Google professional certifications in digital marketing and e-commerce and user experience, making you a competitive candidate in the job market.
Through our curriculum, you’ll learn how to plan, design, build and analyze cross-platform marketing. Course topics include user experience, digital communication, marketing strategies, wireframes, analytics, media law and more. Complete the program in as little as two years and be ready to engage customers in digital marketing channels.
Campbellsville University is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC).
“The instructors of the courses I have taken have really exceeded my expectations. They are so helpful with anything I have needed. They show they care about me as a student and my success completing the courses.” – Julia Keeton, BSW
Course Map
The online digital design degree consists of 120 credit hours of coursework that can be completed in our flexible learning environment.
- DCX 101: Foundations of Digital Communication (3 credits)
- DCX 102: Digital Marketing Strategies (3 credits)
- DCX 103: Foundations of User Experience (3 credits)
- DCX 104: Wireframes and Prototypes (3 credits)
- DCX 201: Marketing Analytics (3 credits)
- DCX 203: UX Research and Design (3 credits)
- DCX 302: The Digital Customer (3 credits)
- DCX 315: Advanced UX Design (3 credits)
- MAC 210: Mass Media and Society (3 credits)
- MAC 245: Copy Editing (3 credits)
- MAC 300: Social Media (3 credits)
- MAC 330: Photojournalism (3 credits)
- MAC 345: Mass Media Ethics (3 credits)
- MAC 370: Media Advertising (3 credits)
- MAC 375: Digital Media Production (3 credits)
- MAC 405: Mass Media Law (3 credits)
- MAC 451: Internship (3 credits)
- BA 100: Introduction to Business (3 credits)
- BA 310: Consumer Behavior (3 credits)
- PSY 312: Human Cognitive Processes (3 credits)
- PSY 341: Social Psychology (3 credits)
Admissions Requirements
To apply to Campbellsville University’s digital design technology degree, prospective students must do the following:
- Complete the online application
- Submit copies of official transcripts from high school and each college or university previously or currently attended, showing a minimum GPA of 2.0. A complete record of all courses attempted must also be included
- If transferring less than 24 credit hours, submit official high school transcript
Costs & Financial Aid
The digital design technology degree costs $424 per credit hour. In order to help students afford their education, Campbellsville University’s staff is available to work with students to discover available financial aid options.
Students can fill out the Free Application for Federal Student Aid (FAFSA) to find out what scholarships, grants, loans and payment plans are available for them. There are numerous options available, and not all financial aid is based on need.
Students can transfer a maximum of 32 credit hours from a regionally accredited college or university.
Campbellsville University is a Military Friendly® school and a proud member of the Yellow Ribbon program. Students who are currently serving at home or abroad or are veterans can further their education in a conducive online environment.
Roles for Digital Design Technology Graduates
Digital design tech graduates are needed in all types of business, including mobile apps, digital customer experience and customer behavior. Campbellsville University grads hold the following roles, among others:
- Marketing Coordinator
- E-Commerce Associate
- Paid Search Specialist
- User Experience (UX) Designer
- User Interface (UI) Designer
- Interaction Designer
Why Choose CU?
Campbellsville University Online seeks to provide an affordable faith-based education that fosters personal and professional growth for its students. Learning in small, 100% online classes, you'll have opportunities to connect one-on-one with expert professors who prioritize your success and value the experience you bring to the table. From day one, you'll also benefit from Campbellsville's student services, including a personal online academic advisor who will provide tailored assistance on your journey toward graduation. Access further support in the areas of mental health, career and finance, life management, technical resources and more. Finish strong with CU.
Learn MoreBenefits of Learning Online
Choosing to finish your degree 100% online means having the flexibility to study at the times and places that are most convenient for you. You'll learn from supportive, expert faculty members who are experienced in their fields and deliver the wellrounded education you need to take the next step in your career. Campbellsville is committed to the quality of its online courses and offers a dynamic selection of degree programs that are accredited by the Southern Association of Colleges and Schools Commission on Colleges.
Frequently Asked Questions
Still have questions? We’re here to help. Visit our Frequently Asked Questions page for more information.
- Yes, you can. CU honors your educational journey with a generous transfer credit policy that empowers you to make the most of your earned credits. Upon your admission to Campbellsville University, we'll complete a transfer credit evaluation to find out how many of your credits will apply toward your degree. For more information, visit our transfer students page.
- Yes. Your first step is to complete the FAFSA form, and then we will determine your eligibility for any financial aid. Visit our financial aid page to learn more about your options, which include scholarships and grants.
- You can apply to our 100% online degree programs through the online application form. Remember to submit official copies of your high school and/or college transcripts, along with any other required documentation that is specific to your degree program. You can visit the admissions process page to learn more about what to expect throughout the process.